General Motors Drives Down The Information Highway

1 .World s largest automaker operational in 50 countries having vehicle firebrands viz , Chevrolet , Pontiac , Buick , Cadillac , Saturn and GMC Trucks and there argon other production relationships with Opel , Vauxhall Subaru , Alpha Romeo and GM non-vehicle ventures argon Allison Transmission , GM Locomotives , 35 percent p uttersh be with Hughes electronics and GM has a subsidiary company operating under(a) the epithet GM Acceptance Corp (GMAC . IN mid-seventies GM had 60 percent of U .S . vehicle commercialize and at present it has only 28 percent . The master(prenominal) competition of GM is from Ford Daimler Chrysler and Japanese motor simple machine manufacturing companies . Consumers lay down a wide variety of choices of railway cars offered by car companies which ar luxurious and comfortable and at the same tim e propose effective . In the recent years , the competition in car market has reached to a stage of neck-to-neck with the fact that first cost cars of international make are being diveed in domestic market and apart from this , cost of force emerge has too marked a abundant significant be 120-130 /brl in international crude oil market . as yet , in spite of the temporary decline , there is a compute of huge scope for GM company to launch fuel efficient cars , solar cars , bio-fuel cars , diesel cars or innovational engineering cars which would re unclutter market for General Motors .2 .Information technology is of a great advantage to General Motors with the fact that the company s offices operating in 50 countries , there is an excellent instruction of entropy systems , logistics and strategic management apart from good human pick management of business communication and communication among employees . There is a greater prospect for improving car business thr ough and through the median(a) of B2B and B! 2C with the emergence of e-commerce .

Information technology for GM motors is extensively benefiting and hugely advantageous for future egression of the companyInternet technology is greatly enhancing to the reaping of General Motors in a way that bringing car traders , car suppliers and car buyers to redeemher to a single program of World Wide Web and communicate from one antecede to another for international business management . For instance , Saturn cars which are General Motors brand generate 70 percent of raw(a) customers through the Internet . A web berth that is user-friendly enables potentia l customers to gain details of car type and buyer details which creates an e-mail and a link to the local principal . Local dealer takes care of buyer details and delivers car to the customer with the work of appropriate business formalities . This is a massive hold along to global customer who has access to an international brand of car by just clicking at a website and by give value of car through credit and calculate instrument panel . There is also a great business prospect for General Motors to reach those countries where GM cars are not functional particularly in Asia and African countries and customers in these countries have an opportunity to buy cars from GM web site . GM has already established a reputed market in Europe and U .S and has excellent marketing chain...If you want to get a ample essay, order it on our website: BestEssayCheap.com

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