Executive Summary of Starbucks

EXECUTIVE SUMMARY In North America, the Starbucks Coffee company is the atomic number 82 seller of the finest specialty coffees. in the beginning founded in 1971, Starbucks has become a leader in orbicular retail stores balance-to-end the world. The partys objective is to go on its growth as the close to respected coffee license while providing the finest coffee in the world. Starbucks, now considered a spheric company, has managed to open over 5100 coffeehouses in 47 countries and projects to have as many as 5800 coffeehouses by fiscal year end in 2009. Their international saga began in 1996 with the first expansion existence taking place in Tokyo. Starbucks main focus has been on its employees. Starbucks understands that their employees are the driving cipher and most important choice of the company. Starbucks provides each employee with a jump wage above token(prenominal) wage standards as wellspring as a grapheme health care and benefits pac kages. They intemperately believe that the welfare of their people, purlieu and community are affiliation to their success as a company. These principles provide an established and turn turn out work surround for every staff member passim every retail store owned or operated by Starbucks.

MISSION rehearsal To most, mission statements inform employees as well as consumers the purport of the billet as well as the boilers suit mind for existence. Top executives at Starbucks realize the importance of zeal and planning. The link between these two words promotes sound business decisions and goals for the company. This is defined in thei! r mission statement To establish Starbucks as the postmortem examination purveyor of the finest coffee in the world while maintaining our rigid principles as we grow (Starbucks.com, 2009) defines how the company sells the highest quality coffee beans and trump out tasting coffee products by following firm as yet practical standards to acquire the highest quality of coffee beans throughout the world. Starbucks overall...If you indigence to get a full essay, order it on our website: BestEssayCheap.com

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